Stop Losing Leads to Manual Follow-Ups
India’s leading dealership CRM that centralises sales, service, and customer communication. Automate follow-ups, track every enquiry, and convert more leads into bookings.
Trusted by 10 Million+ customers annually
Used across 140+ dealership touchpoints
Why Indian Dealerships Lose 38% of Leads to Missed Follow-Ups
Indian car dealerships spend lakhs every month on digital leads from Google Ads, Meta Ads, and hyperlocal marketing. But all that investment goes to waste when follow-ups are inconsistent.
Revenue leakage is inevitable.
If digital leads reach the showroom but never reach the DMS, revenue leakage is inevitable. Manual tracking cannot enforce follow-up discipline
Customer history is scattered.
Service records, test drive feedback, and communication history live in different places. Every customer interaction feels disjointed, and customers notice
Customer history is scattered.
Service records, test drive feedback, and communication history live in different places. Every customer interaction feels disjointed, and customers notice
Manual tracking creates blind spots.
When lead data lives in Excel sheets and WhatsApp chats, responses get delayed. Customers compare prices across dealers and book with whoever responds faster
What Dealership CRM Delivers
Centralised Lead Capture. Automated Follow-Ups. Higher Conversions.
A dealership CRM is specialised software designed for the unique workflows of automotive retail. It connects sales, service, and customer communication in one platform.
Capture Every Lead Instantly
Enquiries from showroom visits, phone calls, website forms, and WhatsApp automatically flow into the system. No manual entry. No missed leads. No revenue leakage
Automated Follow-Up Discipline
The CRM schedules follow-ups, sends reminders, and escalates overdue tasks. No lead goes cold because someone forgot to call. Your team converts more leads with consistent follow-up
360-Degree Customer View
Complete customer history: vehicles owned, service records, communication preferences, and past interactions. Every salesperson has the full picture before they pick up the phone
WhatsApp Integration for Indian Customers
Indian customers prefer WhatsApp for communication. A dealership CRM with WhatsApp integration centralises these conversations and ensures no query gets lost in personal phones
Real-Time Sales Pipeline Visibility
Managers see exactly how many leads are at each stage: newly acquired, test drive scheduled, negotiation, or close to closure. Forecasting becomes data-driven rather than guesswork
Analytics and Reporting
Sales performance, lead source analysis, conversion rates, and service revenue are available on demand. No more manual spreadsheet consolidation
Explore DealerSetu’s complete CRM feature set
Built For Every Dealership Size
STANDARD
₹ 19999
Per Month
(Multi-location)
Most Popular
- Upto 5 Showroom Locations
- Upto 100 Users
- Advance Reporting
- Priority Email Support
- Account Manager
PRO
₹ 39999
Per Month
(Multi-location)
- Upto 20 Showroom Locations
- Upto 500 Users
- Advance Analytics & Insights
- 24/7 Priority Support
- Dedicated Account Manager
- Custom Integration
ENTERPRISE
Custom
Per Month
(Multi-location)
- Tailored Solutions For Large Scale
- Unlimited Users & Locations
- Enterprise Grade Security
- White-glove Onboarding
- SLA & Dedicated Support Team
- Custom Development
Onboarding Fee (One time)
₹10,000 – ₹50,000, depending on setup complexity.
Optional Add-Ons
Extra integrations (SMS / WhatsApp notifications, Stock Allocation Bot, etc.)
Premium support with 24×7 priority assistance
Trusted by Growing Dealerships Across India
Helping automotive dealers manage leads, sales, follow-ups, and showroom operations efficiently.
20+
Users
5000+
Leads Managed
100%
Client Satisfaction
24/7
Customer Support




















Why Indian Dealerships Need a Specialised CRM
Generic CRMs Don’t Understand Automotive Retail
A generic CRM is designed for B2B sales or e-commerce. It doesn't understand vehicle interest versus vehicle inquiry, test drive scheduling with vehicle availability, trade-in valuation workflows, or finance approval tracking.
Automotive-Specific Workflows
A dealership CRM understands the nuances: enquiry to test drive to booking to delivery. Each stage has specific requirements that generic CRMs cannot handle
GST and Regulatory Compliance
Invoicing, tax calculations, and government reporting are built into the system. No manual preparation for regulatory submissions
Multi-Branch Synchronisation
For dealership groups with multiple showrooms, a CRM synchronises data across locations. Inventory visibility, customer history, and reporting are unified
Integration with OEM Systems
Authorised dealerships must report to their manufacturers. A specialised CRM integrates with OEM systems for warranty claims, compliance reporting, and other requirements
Ready to Turn Every Enquiry Into a Sale?
Stop losing leads to missed follow-ups. Stop chasing updates across spreadsheets. Start converting more leads with centralised CRM.
DealerSetu gives you automated lead capture, WhatsApp integration, complete customer history, and real-time pipeline visibility.
